How much can a Freelance Digital Marketer earn in 2022?

The demand for digital marketers is increasing day by day. If you are thinking of making your career as a digital marketing freelance, you must be curious about how much money you can earn as a freelancer. There are countless opportunities in this field for those who are likely to dive into it. It is fruitful for those who stay in demand, ready to serve the fast-paced environment, and especially the people who make continuity to the work of flow. With Pandemic outflow, hiring in-house digital marketing specialists becomes quite difficult, but its demands are huge. If you are an expert, then you don’t need an office. One of the advantages of this job is that it gives you the flexibility of work and continues your job from anywhere in the world with an internet connection.

What are the job responsibilities of the Digital Marketer?

A digital marketer is an employee who plans and set an organization’s online marketing strategy. His/her working tasks are:

  • Plans and executes all web
  • Developing and implementing marketing campaigns
  • Content Marketing
  • SEO
  • SEM
  • Social Media Managing
  • PPC
  • Site customization

This is the new face of awe-inspiring careers. If I am saying you just need a certification or degree to excel as a digital marketing manager, then it is wrong. If you want to be a rockstar in this field, then you must possess some qualities.

  • Be strategic thinker
  • Proficient in writing and editing
  • Proper Knowledge of Email Marketing
  • Proper knowledge of Google Algorithms (2014 to 2020)
  • Knowledge of SEO tools
  • Knowledge of social media marketing
  • CRM skills
  • Basic design skills

The services you offer as a Freelancer Digital Marketer:

As a freelancer digital marketer, you have many responsibilities on your shoulder. In this field, you offer your value and importance to the people.

Here are some questions comes up from the client, what can you do? Or how you can help us?

As a digital marketer, you have to convince your clients that you are the best and can give the service as per their expectations.

Read this: Top 10 SEO tips for small business

Specific areas of the Freelance Digital Marketer:

Facebook Ad Management: Some businesses totally dependent on their Facebook ads and its advertising. It is one o the most powerful and inevitable tools. It gives you unlimited potential clients.

Google Ad Words: It is the best tool for the Digital Marketer. By using this tool, you can increase traffic and revenue.

Social Media Management: Social Media Management is a great way to taste your success as a freelance digital marketer. It is the method of making connections with the people and clients.

To handle social media accounts, you must be a quick thinker, agile in your target, and able to write value-driven content with creativity.

Content Marketing: Content marketing play a key role in the field of digital marketing. It is lifeblood of digital marketer.

If you have a good hand of experience as a writer and have an attention to prioritizing all content works, then great freelancing come. You can give your writing proposal or your rates which is about .02 to 06 per word.

The more you write the more you have experience. As you can high your per word rates as per your requirements.

SEO:  Search Engine Optimization is the best asset of digital marketing. Through organic traffic, you can rank your site in Search Engine results page and maximize your website or product earnings/

PPC: You may be unaware of PPC –pay per click. If you are prominent in this field, you will have no disturbance any any job, service or business to get in the present or in the future.

Salary of digital marketing freelancer:

As a freelancer digital marketer is a new concept in the world of jobs and business. There are many people unaware of it salaries, earnings, and incomes. This job is far better than the traditional marketing approach.

You do not have to rush from 10 to 6 desk jobs. You have your convenience, flexibility, and duty hours. Freelancers are expected to earn a fruitful salary in 2021 & 2022. The salaries and incomes differ from country to country.

Let’s glance how much you can earn by sitting in a home as a DM freelancer.

United States

The average annual salary of digital marketers in the United States is $66,206 yearly.


Australia is paying is much more than USA employees. The average annual income of a digital marketer in Australia is $79,678

United Kingdom

The average salary of a freelance digital marketer in the UK is $66,000 a year.


The average annual income of a freelancer in Canada is $58,000


If you read above, perhaps you get Freelancer Digital Marketer is a most promising career. If you are a veteran and have the ability to handle multi-tasking work, you will surely excel in this field.

This industry is full of opportunities. If you have passion, then nothing can stop you now. Just spread your technical, analytical, and communication skills. The world will be at your feet.